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GoLoyal
Benefits
- Effective, time-saving and inexpensive client communication
- Customized opt-in based email with targeted content
- Special pricing for SalonBiz®/SpaBiz® customers
- Builds loyalty and increases visibility
- Ability to track results
Features
- Forward to a Friend
- Link to Your Website
- Customized Emails
- Email Personalization
- Website Sign-up
- Birthday Email Program
Details
Version Compatibility
SalonBiz®/SpaBiz® Version 4.5 and higher
Pricing
- One-time setup fee: $135 (includes graphic design and setup)
- Monthly fee: $110 for up to 500 customer email addresses. Each additional 500 email addresses will cost $15/month.
- Each additional email/month: $89 for up to 500 customer email addresses. Each additional 500 email addresses will cost $15/month.
- Birthday Email Program: $75/month
Special Requirements and Equipment
There are no special requirements or equipment required.
Sample Client Templates
Tracking Report Screenshot
Frequently Asked Questions
Why should we use GoLoyal for email marketing?
1) Inexpensive; 2) Time Saving; and 3) Customer Retention. The cost of using GoLoyal’s permission-based email program is much cheaper compared with running a direct mail or any other advertising campaign since you do not have to pay for postage costs or graphic design fees. By partnering with GoLoyal, we save your business time by taking care of everything revolving around running your email program. GoLoyal’s email marketing program brings customers back into your business, which is crucial to your success. This is accomplished through coupon distribution, discounts, product promotion and any other content that you want to provide in your email on a monthly basis. This will create loyalty between your business and your customer.
How do we establish an email database since we do not have one?
When clients are in your salon, you will need to ask each of them if they want to be part of your monthly VIP email program. About 40% of your clients will say yes. When they provide you with their email address you will input it right into SalonBiz®/SpaBiz®. Once you sign up with GoLoyal, your program can start right away or you can wait up to 45 days so you can build up your email database. GoLoyal can also provide a subscribe link on your website where your customers can opt in to your email program through your website.
Can I use the email addresses that I have already collected for this monthly email?
YES! All you need to do is export the email addresses along with first names and last names to an excel file and email it over to GoLoyal. It’s that easy!
Who owns the names in my email database?
You do! GoLoyal provides each business with different tools to track response rates from each person on your email list.
To adhere to our Privacy Policy, GoLoyal will not share, give out or sell any of your customer information.
How do I obtain a copy of my email Database?
Upon request, GoLoyal will provide you with a list of your email database. In addition, GoLoyal will provide an area specifically for your business where you are able to access all of the tracking tools for your specific email campaign.
When does my monthly email go out?
You can decide what day and time of the month that you want the email sent out. It can be on a different day each month, but we would recommend that you are consistent for the most part in terms of timing for each email.
How long does it take for my business to get up and running?
Implementation for your program will take approximately one week. Within that time GoLoyal will have an email template for your business ready to go. All you need to do is sign off on it.
How long is the agreement for?
We recommend partnering with us for at least a year. It usually takes a few months to build up your email list. The more addresses that you collect will make your program even more cost-effective.
How secure is my list of email addresses?
Your list is very secure. We backup and protect our systems on the front end and back end.
